Email Marketing Software Solutions
Sparklist Campaign

Sparklist Campaign is a marketer's dream: an email marketing ASP that delivers the most highly targeted email at the best price. You get access to the most proven email marketing and list management technology on the market today, from a team that's been leading the way in the email marketing industry for over a decade.

Sparklist Campaign builds on the fundamentals of our newsletter package, by including marketing-specific features such as demographic segmentation, triggered/sequential mailings, and advanced reporting and analytics.

And to the corporate IT manager who's been handling Marketing's regular requests for assistance, Sparklist Campaign brings peace of mind while enabling non-technical users to work without continual IT requests. With Sparklist’s user friendly interface, marketers can create conditional content, segment their lists, and develop and send sophisticated campaigns with little or no IT help.

(Want more? Ask us about the optional Interest and Purchase Tracking module that lets you quantify the impact of each mailing in terms of your company's "sales cycle".)

Features and Benefits

Sparklist Campaign offers unrivaled functionality that comes from our more than 10 years of experience with email marketing technology and solutions.

Robust Marketing Solution

  • Send anything including text, HTML, multi-part MIME, and AOL-compatible email messages.
  • HTML templates help you manage multiple pieces of content—consistently.
  • Lightning-fast email delivery of 100,000+ messages per hour means your email marketing campaigns get out quickly.
  • HTML open detection indicates if and when list members looked at your email.
  • Clickthrough tracking shows you which links worked best by tracking members who clicked on particular URLs.
  • Triggered and Sequential mailings enable you to market with perfect timing! Send automatic messages when your list members complete certain actions, or send a series of carefully times email messages for maximum results.
  • Extensive reporting covers membership activity (subscribes and unsubscribes); delivery, retries, and bounces; as well as opens and clickthrough results.
One-to-One Personalization
  • Total personalization means more relevant email messages: customize your message by inserting mail merge tags and dynamic, conditional content into the header and body.
  • Dynamic segmentation lets you  create precisely targeted messages using member preferences, demographics, or any other member information in your database.
Positive Membership Experience
  • Membership confirmation (a.k.a., "double opt-in") helps ensure that your email list is comprised of members who truly want to be on it.
  • Failsafe unsubscribing enables you to comply more easily with CAN-SPAM by including each recipient's unique unsubscribe address in the footer of every message posted to your discussion list.
User-Friendly Administration
  • Automated bounce handling identifies and removes bad email addresses according to rules you specify, reducing administrative workload and helping ISP relations.
  • Message scheduling lets you plan email campaigns and mailings in advance, to be distributed at times you set.
  • Membership rules let you decide how new members may join your discussion lists: without any required approval; with administrator approval; or via special password.
  • Password protected Web interface keeps your list administrator access secure.
Key links for Sparklist Campaign Additional services

Sparklist offers several different training classes for our clients. We also provide professional services and consulting to clients with special technical needs; please contact us to learn more.

 
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